TORONTO, June 24, 2019 /PRNewswire/ — The Supreme Cannabis Company, Inc. (“Supreme Cannabis” or the “Company”) (TSX: FIRE) (OTCQX: SPRWF) (FRA: 53S1), today announced the launch of Supreme Heights, an investment platform based in London, UK focused on opportunities in the UK and Europe’s CBD health and wellness space. Supreme Heights intends to make strategic investments in and provide support services to differentiated high-growth health and wellness businesses with focused brands and premium CBD offerings.
Supreme Cannabis has launched Supreme Heights as a separate entity that will solely address opportunities in the UK and Europe’s CBD health and wellness market. Supreme Heights will benefit from Supreme Cannabis’ regulatory, product commercialization, supply chain, marketing and capital markets expertise and corporate support services. Supreme Cannabis’ management team has immense experience supporting health and wellness companies operating in Canada and international markets. Supreme Heights will draw on the Company’s experience launching premium brands.
“The rapidly evolving CBD markets in the UK and Europe present compelling investment opportunities given the promising environments for new health and wellness companies to establish differentiated brands and capture meaningful market share. Supreme Heights is positioned to quickly act on attractive opportunities and establish an early mover advantage in the space,” said Navdeep Dhaliwal, CEO of Supreme Cannabis. “Supreme Heights will benefit from our experience launching some of the most premium cannabis brands in Canada and from the strong leadership and the deep industry connections of our UK partners. We look forward to driving value for Supreme Cannabis shareholders through this investment platform.”
Patrick Morton will serve as CEO of Supreme Heights. Based in London, UK, Patrick brings over a decade of capital markets’ experience and deep industry relationships to Supreme Heights. Mr. Morton is a co-founder of Cannabis Invest UK, the UK’s Leading Cannabis Investor Conference. Mr. Morton has spent the past three years building a network of local and global cannabis and CBD companies, developing relationships with the UK and Europe’s institutional and high net worth investors and fuelling discussion and action around global cannabis investment opportunities.
“Over the last three years, Supreme Cannabis has built and scaled its cannabis business in Canada, a country setting international standards for cannabis frameworks and regulations. With Supreme Cannabis, we have gained a valuable strategic partner with a top tier management team and highly developed corporate services,” said Patrick Morton, CEO of Supreme Heights. “With guidance from Supreme Cannabis, we intend to make targeted investments in wellness brands that provide exposure to value-add categories in the UK and Europe’s CBD market, including vaporizers, edibles and beverages, topicals and ancillary services. We are committed to positively contributing to this emerging industry and intend to support companies that share our standards for quality, sustainability and innovation.”